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Health & Wellness|November 2025
The Yoga Den
A bespoke website for a yoga studio that doubled online class bookings within three months of launch.
Next.jsTailwind CSSSchedule IntegrationSEO
Lighthouse Score
44
99
Online Bookings
Baseline
2x Growth
Page Load Time
5.1s
0.9s
Organic Traffic
Baseline
+85%
The Challenge
The Yoga Den was running on a WordPress theme that looked dated and performed poorly. With a Lighthouse score of 44, the site was actively harming the business. Slow load times meant potential students were bouncing before they ever saw the class schedule.
The studio needed a site that was fast, looked premium, and made it effortless for students to find and book classes.
The Solution
We designed and built a completely bespoke website focused on two things: showcasing the studio's atmosphere and making class booking frictionless.
Key features included:
- Class schedule integration with an easy-to-browse timetable and direct booking links
- Mobile-first design since most users were booking on their phones
- Local SEO strategy targeting yoga-related searches in the area
- Image optimisation with Next.js Image component for fast-loading studio photography
- Clean, calming design that reflects the studio's brand and atmosphere
The Results
Within three months of launch, online class bookings doubled. Organic traffic increased by 85%, driven by improved page speed and local SEO. The studio owner now spends less time on admin and more time teaching — exactly how it should be.
“I went from a slow WordPress site to something that actually represents my business. The booking integration alone has saved me hours every week, and my class bookings have doubled.”
Studio Owner
The Yoga Den
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